At IFA 2025, Roborock unveils an array of innovative products, including robot vacuums and lawn mowers.
Roborock, the leading brand in the robot vacuum sector, has made a significant splash at this year's IFA with the unveiling of a new lineup of products. The company, known for its innovative and high-quality cleaning devices, is now venturing beyond vacuums, aiming to release high-end gadgets across various segments of the smart home.
The new Roborock Qrevo Curv, a powerful addition to the lineup, boasts an impressive 25,000 Pa of suction and the ability to lift its chassis automatically to accommodate carpet heights up to three centimeters. For those seeking even more automation, the Qrevo Curv 2 offers improved suction, better mopping, and additional hands-free features.
Roborock's product range now includes not only vacuums but also premium cleaning devices such as the new smart washer-dryer and the F25 Ultra wet-dry vacuum. The latter, an improvement upon the existing F25 lineup, offers a steaming functionality that promises to provide a premium cleaning experience.
The showcase at IFA also revealed three robot lawn mowers: the RockMow Z1, RockMow S1, and the RockNeo Q1. These new devices are currently exclusive to Europe, with the RockMow Z1, the flagship model, offering all-wheel drive capabilities and advanced obstacle navigation skills.
Roborock's dominance in the United States and its strong market share in Europe, particularly in Denmark, Finland, Norway, Sweden, and Turkey, indicate the brand's continued success. The company's strong sales positions and innovative product launches at IFA 2025, including new high-end lawn mowers for European customers, suggest that this trend of dominance will continue.
In addition to these new products, Roborock also presented the H60 and H60 Hub Series stick vacuums, and the Zeo X smart washer-dryer. The brand continues to produce premium manual cleaning gear, as demonstrated by the F25 Ultra and H60 vacuums.
As Roborock expands beyond robot vacuums, it remains committed to delivering high-quality, innovative, and user-friendly products across the smart home segment. With its strong track record and continued success, it's an exciting time for Roborock and its customers alike.
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