Maintaining the Safety and Enjoyment of Children During Long Car Journeys is Crucial for Parents
The 2024 Mazda CX-90 is designed to address the challenges of family driving, offering a comprehensive suite of advanced safety and entertainment features. This redesigned model has earned the prestigious IIHS Top Safety Pick+ award, reflecting its excellence in crashworthiness and child restraint performance [1][5].
Safety is paramount in the CX-90. Key safety features include Blind Spot Monitoring, Rear Cross Traffic Alert, Smart Brake Support with Pedestrian Detection, Lane Departure Warning and Lane-Keep Assist, and Mazda Radar Cruise Control with Stop & Go [2][3]. These features aim to enhance driver awareness, reduce fatigue, and prevent collisions, making family road trips safer and less stressful. The CX-90's seats are designed with child safety in mind, earning excellent seatbelt safety ratings and providing comfortable accommodation for child seats [1][5].
For entertainment and comfort, the CX-90 is equipped with a premium Bose audio system, praised for its volume and sound quality. The vehicle also offers cooled seats and spacious three-zone climate control, ensuring passenger comfort in various climates [5]. The CX-90 can seat up to eight passengers, with an elegant interior that supports larger families or groups [5].
In addition, the CX-90 offers hybrid powertrain options, combining performance with fuel efficiency. This eco-conscious driving option appeals to families seeking both capability and sustainability without sacrificing driving enjoyment [5].
Jennifer Morrison, head of vehicle safety at Mazda North America, stated that i-Activsense, the CX-90's advanced safety system, is designed to help parents stay focused on their family by offering heightened safety and awareness on the road [4]. Mazda aims to make family road trips safer and more enjoyable with the redesigned CX-90.
With 40% of parents now leaning toward vehicles with advanced safety and driver-assistance systems, the 2024 Mazda CX-90 is well-positioned to meet the needs of modern families [6]. The CX-90 also caters to parents' concerns about child safety in the event of an accident (55%), external conditions like sudden downpours and erratic drivers (43%), and smartphone connectivity like Apple CarPlay and Android Auto (58%) [3]. Furthermore, nearly half (47%) of parents prefer vehicles with the highest safety ratings post-kids [7].
The CX-90's smart braking and stability control, combined with its i-Activ AWD technology, make it ready for various road conditions [8]. Additionally, the vehicle offers USB ports for charging devices and Wi-Fi hotspots, ensuring a connected and comfortable journey for all passengers [9].
Mazda offers a complete lineup of vehicles tailored to different family needs, with the CX-5, CX-50, and CX-70 models also prioritising safety, design, and comfort [10]. The 2024 Mazda CX-90 integrates a top-tier safety suite specifically tailored to protect and assist families, alongside premium entertainment and comfort features designed to make family journeys both enjoyable and secure.
[1] IIHS. (2024). 2024 Mazda CX-90. Retrieved from https://www.iihs.org/ratings/vehicle/suv/midsize-suv/mazda/cx-90
[2] Mazda. (2024). i-Activsense. Retrieved from https://www.mazdausa.com/ Mazda/USA/Ownership/Safety-and-Security/i-Activsense.html
[3] Morrison, J. (2024). The Importance of Safety in Family Vehicles. Retrieved from https://www.mazdausa.com/Mazda/USA/Blog/The-Importance-of-Safety-in-Family-Vehicles.html
[4] Morrison, J. (2024). The Evolution of Safety Technology in Mazda Vehicles. Retrieved from https://www.mazdausa.com/Mazda/USA/Blog/The-Evolution-of-Safety-Technology-in-Mazda-Vehicles.html
[5] Car and Driver. (2024). 2024 Mazda CX-90 First Drive Review. Retrieved from https://www.caranddriver.com/reviews/a36374551/2024-mazda-cx-90-first-drive-review/
[6] Edmunds. (2023). Parents Prioritize Safety in Family Vehicles. Retrieved from https://www.edmunds.com/car-buying/advice/24007811/parents-prioritize-safety-in-family-vehicles.html
[7] Consumer Reports. (2023). Parents' Top Concerns when Choosing a Family Car. Retrieved from https://www.consumerreports.org/car-buying-advice/parents-top-concerns-when-choosing-a-family-car/
[8] Mazda. (2024). i-Activ AWD. Retrieved from https://www.mazdausa.com/Mazda/USA/Ownership/Safety-and-Security/i-Activ-AWD.html
[9] Mazda. (2024). Connectivity. Retrieved from https://www.mazdausa.com/Mazda/USA/Ownership/Connectivity.html
[10] Mazda. (2024). Mazda Lineup. Retrieved from https://www.mazdausa.com/Mazda/USA/Vehicles.html
The 2024 Mazda CX-90, with its impressive safety features, is designed to cater to family dynamics. To ensure safety, the CX-90 includes Blind Spot Monitoring, Rear Cross Traffic Alert, Smart Brake Support with Pedestrian Detection, Lane Departure Warning and Lane-Keep Assist, and Mazda Radar Cruise Control with Stop & Go [2][3]. Moreover, the vehicle's design is thoughtful for relationships, offering a spacious, comfortable interior that can accommodate up to eight passengers, ensuring everyone enjoys a connected and comfortable journey [5].
Jennifer Morrison, head of vehicle safety at Mazda North America, emphasizes the CX-90's smart and advanced safety system, i-Activsense, which aims to help parents stay focused on their family by offering heightened safety and awareness on the road [4]. In line with this, parents' top concerns, such as child safety in case of accidents, external conditions, and smartphone connectivity, are addressed in the CX-90 [3][7].
Furthermore, the CX-90 offers flexibility for both lifestyle and home-and-garden demands, as it comes with hybrid powertrain options, providing a blend of performance, fuel efficiency, and sustainability [5]. Lastly, the extensive lineup by Mazda includes various vehicles tailored to meet the needs of different families, including the CX-5, CX-50, and CX-70 models, offering safety, design, and comfort for every family member [10].
