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Unveiling 'Jaxury': The Apex of Japanese High-End Living

In the face of financial constraints and shifting preferences, Japanese luxury brands are highlighting their distinctive aspects, focusing on natural elements and superior artisanship.

Japanese High-End: Apex of opulent Japanese design and craftsmanship
Japanese High-End: Apex of opulent Japanese design and craftsmanship

Unveiling 'Jaxury': The Apex of Japanese High-End Living

In the heart of Kyoto, one of Japan's most historic cities, known for its traditional architecture and gardens, lies The Palace Hotel Tokyo. This luxurious establishment has made a name for itself by drawing on traditional Japanese aesthetics, creating an atmosphere that embodies both beauty and function.

One of the most remarkable examples of this can be found in the Jaxury suite, where a hinoki wood tissue box crafted by Japanese artisans takes centre stage. This tissue box, made without metal hardware, is a testament to the city's renowned artisanship and traditional joinery techniques.

Hinoki wood, prized for its natural resistance to mold and mildew, provides the perfect material for this functional yet elegant piece. This combination of aesthetic beauty and practical function is a hallmark of Japanese luxury, as conceptualized by the Jaxury framework.

The Jaxury initiative, founded in 2021 by the Authentic Luxury Lab at Keio University and backed by the Japanese government, aims to define Japanese luxury not through extravagance or opulence but through the refinement and sophistication of everyday objects and experiences.

Veteran journalist Kumiko Yoshioka explains that unlike the Western notion of luxury that emphasizes expensive and glamorous goods, Jaxury celebrates the deep cultural value and craftsmanship found in everyday items such as the hinoki tissue box. This approach highlights the beauty of traditional materials and artisanal methods, emphasizing subtlety, durability, and cultural heritage as the core of luxury.

The Palace Hotel Tokyo's commitment to harmony extends to its choice of materials, such as hinoki wood, which is abundant in Kyoto. This reflection of Kyoto's enduring imperfection, harmony, and respect for tradition is a key aspect of the hotel's luxury framework, which is rooted in the city's rich cultural heritage.

Guests staying at The Palace Hotel Tokyo are not only treated to a luxurious experience but are also given the opportunity to immerse themselves in the city's cultural and historical sites, enhancing their stay. The hotel's design, inspired by the theme of harmony, enshrined in one of Japan's earliest constitutions, incorporates elements of Kyoto's tranquil gardens, promoting a sense of peace and serenity.

In summary, the hinoki wood tissue box at The Palace Hotel Tokyo embodies Japanese luxury within the Jaxury framework by being made from a traditional, high-quality material, showcasing expert craftsmanship, reflecting the philosophy of luxury as sophistication in everyday objects rather than opulence, and representing a national identity and cultural heritage that the Jaxury initiative aims to promote globally. This tissue box is a symbol of how Japanese luxury can be both functional and deeply meaningful, aligning with the refined aesthetics and values unique to Japan.

The Jaxury suite, in The Palace Hotel Tokyo, showcases Japanese luxury in its lifestyle, as seen through the hinoki wood tissue box. This functional yet elegant piece, a testament to Kyoto's artisanship and traditional joinery techniques, is a combination of fashion-and-beauty and home-and-garden items, embodying the Jaxury initiative's focus on traditional materials, artisanal methods, and cultural heritage.

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